{"id":1863,"date":"2023-05-09T16:39:04","date_gmt":"2023-05-09T06:39:04","guid":{"rendered":"https:\/\/www.tradies.biz\/?page_id=1863"},"modified":"2023-05-09T17:31:29","modified_gmt":"2023-05-09T07:31:29","slug":"google-ads-for-tradies-guide","status":"publish","type":"page","link":"https:\/\/www.tradies.biz\/google-ads-for-tradies-guide\/","title":{"rendered":"Google Ads for Tradies: The Complete Tool kit"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1863\" class=\"elementor elementor-1863\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bce34ff elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"bce34ff\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b922d0b\" data-id=\"b922d0b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ad0a697 elementor-widget elementor-widget-spacer\" data-id=\"ad0a697\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-column .elementor-spacer-inner{height:var(--spacer-size)}.e-con{--container-widget-width:100%}.e-con-inner>.elementor-widget-spacer,.e-con>.elementor-widget-spacer{width:var(--container-widget-width,var(--spacer-size));--align-self:var(--container-widget-align-self,initial);--flex-shrink:0}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container,.e-con>.elementor-widget-spacer>.elementor-widget-container{height:100%;width:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer{height:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner{height:var(--container-widget-height,var(--spacer-size))}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty,.e-con>.elementor-widget-spacer.elementor-widget-empty{position:relative;min-height:22px;min-width:22px}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon,.e-con>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon{position:absolute;top:0;bottom:0;left:0;right:0;margin:auto;padding:0;width:22px;height:22px}<\/style>\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4bc15a9 elementor-headline--style-highlight elementor-widget elementor-widget-animated-headline\" data-id=\"4bc15a9\" data-element_type=\"widget\" data-settings=\"{&quot;marker&quot;:&quot;double&quot;,&quot;highlighted_text&quot;:&quot;COMPLETE&quot;,&quot;headline_style&quot;:&quot;highlight&quot;,&quot;loop&quot;:&quot;yes&quot;,&quot;highlight_animation_duration&quot;:1200,&quot;highlight_iteration_delay&quot;:8000}\" data-widget_type=\"animated-headline.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/www.tradies.biz\/wp-content\/plugins\/elementor-pro\/assets\/css\/widget-animated-headline.min.css\">\t\t<h1 class=\"elementor-headline\">\n\t\t\t\t\t<span class=\"elementor-headline-plain-text elementor-headline-text-wrapper\">GOOGLE ADS For Tradies: The <\/span>\n\t\t\t\t<span class=\"elementor-headline-dynamic-wrapper elementor-headline-text-wrapper\">\n\t\t\t\t\t<span class=\"elementor-headline-dynamic-text elementor-headline-text-active\">COMPLETE<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t\t<span class=\"elementor-headline-plain-text elementor-headline-text-wrapper\">Tool Kit<\/span>\n\t\t\t\t\t<\/h1>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d676445 elementor-widget elementor-widget-spacer\" data-id=\"d676445\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-85420f6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"85420f6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8660a9f\" data-id=\"8660a9f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-35a029d elementor-widget elementor-widget-spacer\" data-id=\"35a029d\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dff33fc elementor-widget elementor-widget-heading\" data-id=\"dff33fc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">Welcome to our guide to Google Ads for Tradies &amp; Service Businesses!<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-630958d elementor-widget elementor-widget-spacer\" data-id=\"630958d\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c591fa elementor-widget elementor-widget-text-editor\" data-id=\"5c591fa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><span style=\"font-weight: 400;\">As a tradie, you&#8217;re always on the lookout for ways to grow your business and generate more leads. One effective way to reach potential customers is through Google Ads. Google Ads, previously known as Google AdWords, is an online advertising platform that enables businesses to display ads to people who are searching for products or services on the internet. In this comprehensive guide, we&#8217;ll discuss the advantages of using Google Ads for your tradie business, and provide you with a detailed, step-by-step approach to creating your first Google Ads campaign.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0163256 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"0163256\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-260860d\" data-id=\"260860d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7f4e40b elementor-widget elementor-widget-heading\" data-id=\"7f4e40b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What Are the Benefits of Google Ads?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-99290ff elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"99290ff\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7677e97\" data-id=\"7677e97\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fcf3ca9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fcf3ca9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2ce69a3\" data-id=\"2ce69a3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d45db37 elementor-widget elementor-widget-text-editor\" data-id=\"d45db37\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Before we dive into the specifics of setting up a Google Ads campaign, let&#8217;s first explore the benefits of using Google Ads for your tradie business.<br \/><\/span><b><\/b><\/p><h4><b>It targets people who want what you have.<\/b><\/h4><p>Google Ads allows you to target potential customers who are actively searching for the services you offer. This means that you can reach people who are already interested in your services and are more likely to convert into customers.<\/p><div>\u00a0<\/div><h4><b>When done well, it&#8217;s cost-effective.<\/b><\/h4><p><span style=\"font-weight: 400;\">With Google Ads, you only pay when someone clicks on your ad. This means that you&#8217;re not wasting money on advertising to people who are not interested in your services.<\/span><\/p><div>\u00a0<\/div><h4><b>It increases your visibilty to potential clients.<\/b><\/h4><div><b>\u00a0<\/b><\/div><p><span style=\"font-weight: 400;\">Google Ads can help increase your visibility in search results, making it easier for potential customers to find your business.<\/span><\/p><div>\u00a0<\/div><h4><b>It gives you measurable results.<\/b><\/h4><p><span style=\"font-weight: 400;\">Google Ads provides detailed metrics and insights, allowing you to track the performance of your campaigns and make data-driven decisions to improve your ROI.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a1374c8 elementor-widget elementor-widget-spacer\" data-id=\"a1374c8\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9099b95 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"9099b95\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f28251d\" data-id=\"f28251d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6d303d4 elementor-widget elementor-widget-heading\" data-id=\"6d303d4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What are the different types of Google Ads?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-039beb4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"039beb4\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-72debd9\" data-id=\"72debd9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-642ffdb elementor-widget elementor-widget-spacer\" data-id=\"642ffdb\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2959921 elementor-widget elementor-widget-text-editor\" data-id=\"2959921\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>There Are Several Different Types Of Google Ad Campaigns That You Can Run Depending On Your Business Goals And Target Audience. Here Are Some Of The Most Common Types Of Google Ad Campaigns:<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-237a602 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"237a602\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-65fcb7d\" data-id=\"65fcb7d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-99f4873 elementor-widget elementor-widget-heading\" data-id=\"99f4873\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. Search Ads<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b0ef03 elementor-widget elementor-widget-text-editor\" data-id=\"5b0ef03\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Search Ads are the most common type of Google Ads. They appear at the top and bottom of the Google search results page when someone searches for a keyword that you are targeting. Search Ads are effective for driving traffic to your website and generating leads.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-913f8ab\" data-id=\"913f8ab\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-507aa6c elementor-widget elementor-widget-heading\" data-id=\"507aa6c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. Display Ads<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9a5524 elementor-widget elementor-widget-text-editor\" data-id=\"e9a5524\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Display Ads are visual ads that appear on websites and apps that are part of the Google Display Network. They can be in the form of banners, images, or videos. Display Ads are effective for increasing brand awareness and reaching a wider audience.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-a98a9e4\" data-id=\"a98a9e4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3e6fc81 elementor-widget elementor-widget-heading\" data-id=\"3e6fc81\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. Video Ads<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9304b22 elementor-widget elementor-widget-text-editor\" data-id=\"9304b22\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Video Ads are ads that appear on YouTube and other video platforms. They can be in the form of skippable or non-skippable ads, and they can be targeted based on demographics, interests, and behavior. Video Ads are effective for engaging with your target audience and telling a visual story about your business.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-690886f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"690886f\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-8a1893f\" data-id=\"8a1893f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0ab855d elementor-widget elementor-widget-heading\" data-id=\"0ab855d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">4. Shopping Ads<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e303fcc elementor-widget elementor-widget-text-editor\" data-id=\"e303fcc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Shopping Ads are ads that appear at the top of the Google search results page when someone searches for a product that you are selling. They feature an image of the product, the price, and the name of the retailer. Shopping Ads are effective for driving traffic to your online store and increasing sales.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-1bf855e\" data-id=\"1bf855e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-43fc3b7 elementor-widget elementor-widget-heading\" data-id=\"43fc3b7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">5. App Ads<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b82d03c elementor-widget elementor-widget-text-editor\" data-id=\"b82d03c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">App Ads are ads that appear in other apps that are part of the Google Display Network. They can be in the form of banners or interstitial ads, and they can be targeted based on user behavior and app usage. App Ads are effective for increasing app installs and driving engagement.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-d655965\" data-id=\"d655965\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-249a269 elementor-widget elementor-widget-heading\" data-id=\"249a269\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">6. Performance Max<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dc19b25 elementor-widget elementor-widget-text-editor\" data-id=\"dc19b25\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Performance Max campaigns are a new type of Google Ad campaign that use machine learning to automatically place ads across Google&#8217;s entire network of properties, including search, display, YouTube, and Gmail. Performance Max campaigns are effective for businesses looking to maximize their online presence and drive conversions across multiple channels.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2483e37 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"2483e37\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-113a250\" data-id=\"113a250\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-270f987 elementor-widget elementor-widget-spacer\" data-id=\"270f987\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e13403a elementor-widget elementor-widget-heading\" data-id=\"e13403a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">How do I set up a Google Ads campaign?<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6ed6af9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6ed6af9\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-81ccc5e\" data-id=\"81ccc5e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b6fd50a elementor-widget elementor-widget-spacer\" data-id=\"b6fd50a\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa0ec22 elementor-widget elementor-widget-heading\" data-id=\"fa0ec22\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Step 1:<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a76d91b elementor-widget elementor-widget-heading\" data-id=\"a76d91b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Define Your Goals and Target Audience<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a22f9a elementor-widget elementor-widget-text-editor\" data-id=\"8a22f9a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Before you start setting up your Google Ads campaign, you need to define your goals and target audience. What services do you want to promote? Who is your target audience? By answering these questions, you&#8217;ll be able to create a targeted campaign that resonates with your potential customers.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-22c02a1\" data-id=\"22c02a1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6b6cdaf elementor-widget elementor-widget-spacer\" data-id=\"6b6cdaf\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4df20b elementor-widget elementor-widget-heading\" data-id=\"f4df20b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Step 2:<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55c5130 elementor-widget elementor-widget-heading\" data-id=\"55c5130\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Conduct Keyword Research<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-02689d4 elementor-widget elementor-widget-text-editor\" data-id=\"02689d4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Keyword research is the foundation of any successful Google Ads campaign. You need to identify the keywords that potential customers are using to search for your services. There are various keyword research tools available, such as Google&#8217;s Keyword Planner and SEMrush. Use these tools to identify high-volume, relevant keywords that you can target in your campaign.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-eb19c2f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"eb19c2f\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-44a7d43\" data-id=\"44a7d43\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7d94c22 elementor-widget elementor-widget-spacer\" data-id=\"7d94c22\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdcc12 elementor-widget elementor-widget-heading\" data-id=\"3cdcc12\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Step 3:<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ce1a44 elementor-widget elementor-widget-heading\" data-id=\"5ce1a44\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"> Create Your Ad Campaign<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc8f753 elementor-widget elementor-widget-text-editor\" data-id=\"fc8f753\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Now that you have your target audience and keywords, it&#8217;s time to create your ad campaign. In Google Ads, you can create different types of campaigns, such as Search, Display, Video, and Shopping campaigns. For a tradie business, we recommend starting with a Search campaign. In a Search campaign, your ads will appear at the top of search results when someone searches for your target keywords.<\/span><\/p><p><span style=\"font-weight: 400;\">When creating your ad campaign, you&#8217;ll need to write compelling ad copy that resonates with your target audience. Your ad copy should highlight the benefits of your services and include a clear call-to-action.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d2f8dce\" data-id=\"d2f8dce\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2cc0144 elementor-widget elementor-widget-spacer\" data-id=\"2cc0144\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d892c4 elementor-widget elementor-widget-heading\" data-id=\"0d892c4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Step 4:<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cde73c elementor-widget elementor-widget-heading\" data-id=\"3cde73c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Set Your Budget & Bids<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c9c3e1 elementor-widget elementor-widget-text-editor\" data-id=\"3c9c3e1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>To get the most out of your ad spend, it&#8217;s important to carefully consider your budget and bid strategy. This involves determining how much you are willing to spend on your campaign each day or month and setting bids for each keyword you are targeting. By setting a realistic budget and bids, you can ensure that your campaign stays within your financial constraints while also maximizing the potential return on investment. Remember to consider factors such as competition, seasonality, and the cost of your product or service when setting your budget and bids.<\/p><p>You can also use bid strategies such as automated bidding to help you stay competitive and achieve your campaign goals. By setting your budget and bids strategically, you can get the most out of your Google Ads campaign and reach your target audience effectively.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a9eb2a9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a9eb2a9\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1b9d5b2\" data-id=\"1b9d5b2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-521762f elementor-widget elementor-widget-spacer\" data-id=\"521762f\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19f61ee elementor-widget elementor-widget-heading\" data-id=\"19f61ee\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Step 5:<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c06aa78 elementor-widget elementor-widget-heading\" data-id=\"c06aa78\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Monitor &amp; Optimise Your Campaigns<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-88496ca elementor-widget elementor-widget-text-editor\" data-id=\"88496ca\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Once your campaign is live, it&#8217;s important to monitor its performance and make optimisations to improve its ROI. <\/span>This involves analysing key metrics such as click-through rates, conversion rates, and cost-per-click to identify areas of improvement. By regularly monitoring these metrics and making adjustments to your campaign as needed, you can maximize your return on investment and drive more leads and sales for your tradie business. Some of the specific tactics you may want to use include testing different ad variations, adjusting your bids to target the most profitable keywords, and optimising your landing pages to improve conversion rates. Remember, the key to success with Google Ads is to continually monitor and refine your approach to ensure that you are getting the best results possible.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c2a9c8b elementor-widget elementor-widget-spacer\" data-id=\"c2a9c8b\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0a319c1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0a319c1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4c826d8\" data-id=\"4c826d8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b13318e elementor-widget elementor-widget-spacer\" data-id=\"b13318e\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d0cf6d elementor-widget elementor-widget-heading\" data-id=\"5d0cf6d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What are some essential tools  for running Google Ads Campaigns?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-451124a elementor-widget elementor-widget-text-editor\" data-id=\"451124a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">There are various tools available that can help you with your Google Ads campaigns. Here are a few that we recommend:<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-16390eb4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"16390eb4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-6f1cbdae\" data-id=\"6f1cbdae\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-16bca429 elementor-widget elementor-widget-heading\" data-id=\"16bca429\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/analytics.google.com\/\">Google Analytics<\/a><\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ac78171 elementor-widget elementor-widget-image\" data-id=\"1ac78171\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/analytics.google.com\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"386\" src=\"https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-12-at-1.16.23-pm-e1681269511693-1024x494.png\" class=\"attachment-large size-large wp-image-1493\" alt=\"local seo google analytics\" srcset=\"https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-12-at-1.16.23-pm-e1681269511693-1024x494.png 1024w, https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-12-at-1.16.23-pm-e1681269511693-300x145.png 300w, https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-12-at-1.16.23-pm-e1681269511693-768x371.png 768w, https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-12-at-1.16.23-pm-e1681269511693-1536x741.png 1536w, https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-12-at-1.16.23-pm-e1681269511693-2048x988.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c711010 elementor-widget elementor-widget-text-editor\" data-id=\"c711010\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Google Analytics is a free web analytics service offered by Google that provides valuable insights into website traffic and user behaviour. It allows website owners and digital marketers to track various metrics such as the number of visitors, pageviews, bounce rate, time spent on site, and conversion rates. The platform also provides data on user demographics, geographic location, and device types used to access the website.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-3407a3cf\" data-id=\"3407a3cf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-32f2db2 elementor-widget elementor-widget-heading\" data-id=\"32f2db2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/support.google.com\/google-ads\/answer\/7337243?hl=en-AU\">Google Keyword Planner<\/a><\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70f0b737 elementor-widget elementor-widget-image\" data-id=\"70f0b737\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/support.google.com\/google-ads\/answer\/7337243?hl=en-AU\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"472\" src=\"https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-11-at-5.01.10-pm-1024x604.png\" class=\"attachment-large size-large wp-image-1488\" alt=\"Local SEO Google Keyword Planner\" srcset=\"https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-11-at-5.01.10-pm-1024x604.png 1024w, https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-11-at-5.01.10-pm-300x177.png 300w, https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-11-at-5.01.10-pm-768x453.png 768w, https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-11-at-5.01.10-pm-1536x906.png 1536w, https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-11-at-5.01.10-pm-2048x1208.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4fe6001a elementor-widget elementor-widget-text-editor\" data-id=\"4fe6001a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Google Keyword Planner is a powerful tool for any business looking to improve their online visibility through Google Ads. By identifying and targeting the right keywords, advertisers can increase their website traffic, generate more leads, and ultimately, grow their business.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-5081a7a3\" data-id=\"5081a7a3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3af0331d elementor-widget elementor-widget-heading\" data-id=\"3af0331d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\"><a href=\"http:\/\/semrush.com\">SEMrush<\/a><\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f4ef8ee elementor-widget elementor-widget-image\" data-id=\"4f4ef8ee\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"http:\/\/semrush.com\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"443\" src=\"https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-12-at-1.21.57-pm-1024x567.png\" class=\"attachment-large size-large wp-image-1494\" alt=\"LOCAL Seo SEMrush\" srcset=\"https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-12-at-1.21.57-pm-1024x567.png 1024w, https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-12-at-1.21.57-pm-300x166.png 300w, https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-12-at-1.21.57-pm-768x425.png 768w, https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-12-at-1.21.57-pm-1536x850.png 1536w, https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-12-at-1.21.57-pm-2048x1134.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-442aebd4 elementor-widget elementor-widget-text-editor\" data-id=\"442aebd4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">SEMrush is an all-in-one digital marketing tool that provides insights into your competitors&#8217; strategies and helps you optimise your campaigns. With SEMrush, you can conduct keyword research, track your rankings, and analyze your competitors&#8217; ads and landing pages.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-2b6ae44\" data-id=\"2b6ae44\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-404a9e4 elementor-widget elementor-widget-heading\" data-id=\"404a9e4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\"><a href=\"http:\/\/answerthepublic.com\">AnswerThePublic<\/a><\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fe05f32 elementor-widget elementor-widget-image\" data-id=\"fe05f32\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"http:\/\/answerthepublic.com\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"352\" src=\"https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-12-at-1.30.29-pm-1024x450.png\" class=\"attachment-large size-large wp-image-1495\" alt=\"local SEO\" srcset=\"https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-12-at-1.30.29-pm-1024x450.png 1024w, https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-12-at-1.30.29-pm-300x132.png 300w, https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-12-at-1.30.29-pm-768x337.png 768w, https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/04\/Screen-Shot-2023-04-12-at-1.30.29-pm.png 1266w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a0223a elementor-widget elementor-widget-text-editor\" data-id=\"6a0223a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">AnswerThePublic is a free keyword research tool that provides insights into the questions and queries that users are searching for on search engines such as Google. For local businesses, AnswerThePublic can be a valuable tool for identifying the most popular and relevant questions related to their products or services and optimising their website content to appear in local search results.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a75eb96 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"a75eb96\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-77a6f8c\" data-id=\"77a6f8c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f67c264 elementor-widget elementor-widget-heading\" data-id=\"f67c264\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What Are Some FAQ\u2019d when it comes to Google Ads for Tradies and Service Businesses?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d566a72 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d566a72\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-64477be\" data-id=\"64477be\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6075597 elementor-widget elementor-widget-spacer\" data-id=\"6075597\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2122402 elementor-widget elementor-widget-text-editor\" data-id=\"2122402\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h4><b>How much does it cost to run a Google Ads campaign?<\/b><\/h4><p><span style=\"font-weight: 400;\">The cost of running a Google Ads campaign varies depending on your budget and the competitiveness of your keywords. You can set a daily budget for your campaign and adjust your bids for each keyword to control your costs.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><h4><b>How do I know if my Google Ads campaign is working?<\/b><\/h4><p><span style=\"font-weight: 400;\">You can track the performance of your Google Ads campaign through Google Ads reporting tools. These tools provide data on the number of clicks, impressions, conversions, and other key metrics, allowing you to evaluate the effectiveness of your campaign and make any necessary adjustments.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><h4><b>What types of businesses are best suited for Google Ads?<\/b><\/h4><p><span style=\"font-weight: 400;\">Google Ads can be beneficial for a wide range of businesses, including tradies and service businesses. It&#8217;s especially useful for businesses looking to generate leads, drive traffic to their website, and increase their online visibility.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><h4><b>How do I choose the right keywords for my Google Ads campaign?<\/b><\/h4><p><span style=\"font-weight: 400;\">Choosing the right keywords for your Google Ads campaign is crucial to its success. You can use keyword research tools to identify relevant and high-traffic keywords, and then create targeted ads that are tailored to those keywords.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><h4><b>Can I target specific geographic locations with my Google Ads campaign?<\/b><\/h4><p><span style=\"font-weight: 400;\">Yes, you can target specific geographic locations with your Google Ads campaign. You can choose to target entire countries, specific regions, or even individual cities or zip codes.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><h4><b>How long does it take to see results from a Google Ads campaign?<\/b><\/h4><p><span style=\"font-weight: 400;\">The timeline for seeing results from a Google Ads campaign can vary depending on the competitiveness of your industry and the effectiveness of your ads. Generally, you should start to see results within a few weeks of launching your campaign, but it may take several months to fully optimise your campaign and see significant results.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ba5a9b0 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"ba5a9b0\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6251bd0\" data-id=\"6251bd0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-83b6f2b elementor-widget elementor-widget-heading\" data-id=\"83b6f2b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How Can TradiesBiz Help with Google Ads?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a946afe elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a946afe\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2cbe0da\" data-id=\"2cbe0da\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c6b5568 elementor-widget elementor-widget-spacer\" data-id=\"c6b5568\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0172be2 elementor-widget elementor-widget-text-editor\" data-id=\"0172be2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>To get the most out of your ad spend, it&#8217;s important to carefully consider your budget and bid strategy. This involves determining how much you are willing to spend on your campaign each day or month and setting bids for each keyword you are targeting. By setting a realistic budget and bids, you can ensure that your campaign stays within your financial constraints while also maximizing the potential return on investment. Remember to consider factors such as competition, seasonality, and the cost of your product or service when setting your budget and bids. You can also use bid strategies such as automated bidding to help you stay competitive and achieve your campaign goals. By setting your budget and bids strategically, you can get the most out of your Google Ads campaign and reach your target audience effectively.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f64f5b elementor-widget elementor-widget-heading\" data-id=\"1f64f5b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><i>If you need help with your Google Ads, get in touch with us today!<\/i><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-194c30e elementor-align-center elementor-widget elementor-widget-button\" data-id=\"194c30e\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xl\" href=\"https:\/\/www.tradies.biz\/contact\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">GET IN TOUCH<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>GOOGLE ADS For Tradies: The COMPLETE Tool Kit Welcome to our guide to Google Ads for Tradies &amp; Service Businesses! As a tradie, you&#8217;re always on the lookout for ways to grow your business and generate more leads. One effective way to reach potential customers is through Google Ads. Google Ads, previously known as Google [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":627,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google Ads for Tradies: The Complete Tool kit - Tradies Biz<\/title>\n<meta name=\"description\" content=\"A full and comprehensive guide to the world of Google Ads For Tradies &amp; Service Businesses.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.tradies.biz\/google-ads-for-tradies-guide\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Ads for Tradies: The Complete Tool kit - Tradies Biz\" \/>\n<meta property=\"og:description\" content=\"A full and comprehensive guide to the world of Google Ads For Tradies &amp; Service Businesses.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.tradies.biz\/google-ads-for-tradies-guide\/\" \/>\n<meta property=\"og:site_name\" content=\"Tradies Biz\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/tradies.biz\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-09T07:31:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.tradies.biz\/wp-content\/uploads\/2023\/03\/Tradies-Biz-Icon-Square.png\" \/>\n\t<meta property=\"og:image:width\" content=\"368\" \/>\n\t<meta property=\"og:image:height\" content=\"368\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.tradies.biz\/google-ads-for-tradies-guide\/\",\"url\":\"https:\/\/www.tradies.biz\/google-ads-for-tradies-guide\/\",\"name\":\"Google Ads for Tradies: The Complete Tool kit - 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